
Henkel Nigeria has introduced two new innovative cleaning products to its growing WAW portfolio: WAW Complete 5 in 1 Liquid Detergent and WAW Active 5 All Purpose Cleaner.
The addition was announced in Lagos at the launch by Rajat Kapur, the Managing Director of Henkel Nigeria.
The company revealed that the latest innovation under its WAW brand portfolio, which also includes household staples like Nittol and got2b.
Kapur announced that the newly launched WAW products have been carefully formulated to provide deep cleaning, fabric protection, and long-lasting fragrance, showcasing Henkel’s commitment.
“At Henkel Nigeria, we are committed to innovation. Delivering effective, seamless and convenient laundry solutions tailored to evolving consumer habits is central to us as a business. Our recently launched WAW All-Purpose Cleaner and Liquid Detergent are integral to our broader goal of championing innovations that complement laundry and home care cleaning,” Kapur said.
In addition, the MD noted, “Our vision is to make every load of laundry not just cleaner, but smarter. The WAW All Purpose and Liquid Detergent launch strengthens our long-standing reputation as a pioneer in laundry & home care innovation.
“This is only the beginning, With WAW, we will consistently champion innovations that empower Nigerian homes.”
Commenting on the milestone Ifeyinwa Nnaji, Brand Manager, Henkel Nigeria said, “We are excited to introduce the Waw Complete 5 in 1 Liquid Detergent and the Waw Active 5 All Purpose Cleaner to the Nigerian market. These innovative products embody our dedication to providing effective, convenient, and high-quality cleaning solutions tailored to the needs of Nigerian households. This launch marks another step forward in our mission to make everyday cleaning more powerful and efficient for our consumers”.